Home Services • Landscaping & Hardscaping • Salem, OR
How Oasis Landscape Is Building Dominant Local Rankings in Salem — and Growing Leads by 17% Along the Way
A Local SEO, Google Ads, and web design engagement that’s already delivering measurable lead growth and conversion rate improvements — with map pack momentum building across 30 tracked keywords in the Salem, Oregon market.
The Challenge
A full-service landscaping company with poor visibility across the searches that drive real revenue.
Oasis Landscape is a Salem, Oregon landscaping and hardscaping contractor offering a comprehensive range of services — lawn care, maintenance, landscape design and installation, hardscaping, paver patios, retaining walls, drainage solutions, water features, commercial landscaping, and seasonal cleanup. When they came to CWDSC in March 2025, they had the service breadth and the crew capacity, but their Google presence wasn’t generating the lead volume the business needed to scale.
Their best map pack position across any keyword was #3. The majority of their service categories — hardscaping, paver installations, retaining walls, drainage, commercial landscaping — were either ranking poorly or not appearing at all. In a market like Salem where homeowners and property managers search by specific service type, being invisible for “paver patio Salem,” “retaining wall contractor Salem,” or “hardscape contractor Salem” means those jobs go to whoever is showing up.
On the paid side, Google Ads was running but without the campaign structure or conversion tracking needed to know what was actually working. There was no clear picture of cost per lead, no organized ad groups by service type, and no foundation to optimize from.
The goal was to build the infrastructure for long-term map pack dominance across all 30 tracked keywords while immediately generating measurable ROI through a restructured Google Ads campaign and a new website built to convert.
Our Approach
Build the foundation. Generate leads while rankings climb.
Oasis Landscape required a three-pronged approach — a new website to convert traffic, a restructured Google Ads campaign to generate leads immediately, and a local SEO strategy designed to build map pack visibility across a broad, service-diverse keyword set. Here’s how we executed each.
The Results
Early momentum — and the numbers already show it.
Oasis Landscape started with CWDSC in March 2025. In under a year, three core keywords are already in the top 1–4 map pack positions with the remaining 27 building momentum as the GBP authority and local signals compound. On the paid side, Google Ads is already delivering — a 29% conversion rate increase, 17% lead growth, and a $26.50 cost per lead on a $500/month budget. The foundation is in place and the trajectory is clear.
| Keyword | Before CWDSC | End of Contract |
| leaf removal Salem | Poor map pack | #1.7 |
| landscaping services Salem | Poor map pack | #2.4 |
| landscaper Salem | Poor map pack | #3.9 |
In Their Own Words
Don’t take our word for it.
Local SEO for a full-service landscaping company is a long game — 30 keywords spanning lawn care, hardscaping, paver work, drainage, commercial landscaping, and seasonal services don’t all rank at #1 overnight. What matters is that the foundation is right, the trajectory is moving in the right direction, and the paid side is generating ROI while organic authority builds. All three are true for Oasis Landscape.
“We’ve worked with Jack and the CWDSC team over the years, and they’ve consistently delivered results. They truly know what they’re doing and are among the best in the business. I highly recommend them to anyone looking for a company that gets results.”
— Lorenzo Guzman, Oasis Landscape, Salem, OR
Ready to grow?
Let’s make you our next case study.
Whether you’re a landscaping company, a home services contractor, or any local business that needs more calls from Google — that’s exactly what we do. No long-term contracts. No vague reports. Just a focused team that builds rankings, generates leads, and treats your business like their own.
